There is a high likelihood if you are reading this blog that you have, at one point, experienced writer’s block. If you are one of the lucky few who has not encountered writer’s block, I think I speak for all of the readers and myself that we are envious of you. Writer’s block can be […]
Category: Content Marketing
6 Best Content Marketing Tools in 2021
There is nothing better than a solid content marketing strategy that is easy to follow and effective. Having a talented human (or team of humans) with the right tech stack can definitely get the job done easier, faster, and more efficiently. While you could be reading this and wondering, “why am I reading the best […]
6 Best Vidyard Alternatives & Competitors
Video marketing is becoming more and more necessary in day-to-day business. As devices become more optimized for viewing high quality content and consumers look for more video content than text content. Through video content, you are able to get the information needed quickly. But, also have a visual description of the content they are consuming. […]
How to Get Google Analytics Data into Salesforce (SFDC)
For most customers, the decision to purchase from you will not take place in the first or last interaction with your business. The more realistic scenario is that your customers will have multiple touchpoints across many platforms. This makes your job as a marketer difficult, but exciting and platforms like Google Analytics point you in […]
How Your Content Marketing Efforts Can Benefit Your B2B Sales Team
Over 90% of B2B enterprise marketers use content marketing, the value is easy to see. Content marketing can benefit your B2B sales team as well. Where most of us overlook the usefulness is the strategic application, it can serve the sales team. Creating and leveraging content can qualify leads quicker and shorten the sales cycle […]
9 Tips for Account Based Marketing in 2021
Taking a one-to-many marketing approach has its perks, but it also comes at the cost of being time-consuming and, ultimately, less effective than account based marketing. Could account based marketing be the solution to all your marketing woes? Looking forward to 2021, all signs point to Yes. Account based marketing (ABM) It’s a marketing strategy […]
6 B2B Marketing & Sales Tips to Close More Deals During the Holiday Season
Tis the season to be jolly, well-fed, and fully booked with new B2B clients. While many businesses spend the holiday season resting and gearing up for the new year, savvy B2B companies know how lucrative this season can be. Business owners are flocking online to buy the latest gadgets and tools to help their businesses […]
How to Use Quora for B2B Lead Generation
With so many people competing for the business of the same pool of clients, you have to get creative when it comes to lead generation. Quora is an out-of-the-box way to connect with potential clients that are both easy and free. With a little strategy and application, you can use Quora for B2B lead generation […]
How to Choose Your Next Blog Topic in 2021
Content marketing is big (obviously). For B2B and B2C companies alike, their content creation strategy critical for overall lead and sales generation process. I’ve formulated very successful content strategies for a few companies and the part I find people struggling with the most is choosing what to write about. I’ve legitimately heard individuals say that […]