10 Best Marketing Attribution Software

Marketing attribution can be a significant challenge for many data-driven teams and can be a major source of headache. Successfully attributing conversions to channels can be very difficult without the correct tools in place. It can be increasingly challenging as less than 20% of advertisers look at the performance of their digital channels regularly. This […]

Lead Nurturing

7 Best Lead Nurturing Software

As more companies adopt more inbound marketing techniques as a way of generating leads. The importance of lead nurturing software and managing those leads becomes ever more important. In very few situations a small number of your inbound leads will be in a position to make a purchasing decision. This leads upwards of 90% of […]

7 Best Zapier Integrations for Marketers

In today’s marketing world it is almost impossible to get by without integrating and automating your workflow. Most software you use will have native integrations, but they don’t always integrate with the software you hope for. This is where Zapier integrations for marketers comes in handy as they allow you to set up integrations with […]

7 Best SMB CRM Tools For Sales Teams

The biggest challenge for small to medium-sized businesses is without a doubt growth. In order to get the growth these businesses desire, they need to gain exposure. This translates to more customers, more employees and definitely more revenue. While these are essential pieces of growth, SMBs need to automate and manage their workflows more efficiently […]

How to Create a Marketing Automation Platform Using Zapier

As a B2B business owner, you have your hands full when it comes to staying on top of business operations, managing your team, and providing great service to your customers. But when it comes to marketing and lead generation, it may feel like there just aren’t enough hours in the day. To break the feast […]