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Between social media, ad campaigns, content marketing, content creation, and everything else, it can get pretty overwhelming. Sometimes what marketers need to hear are inspirational marketing quotes to keep them motivated and offer a new perspective.
This is not a new perspective on motivation or inspiration, humankind has been doing this for hundreds of years. At one time or another, we all need to be inspired or seek out external words of motivation. Whether you are in marketing, a store clerk, a CFO, coaching a team, everyone needs some form of inspiration from time to time.
This is why we gathered this list of the best marketing quotes to help inspire you. These marketing quotes will get you in the mood to grab your business by the reigns and transform your campaigns and get them performing better than ever.
1. “Build something 100 people love, not something 1 million people kind of like.”
2. “Marketing is really just about sharing your passion.”
3. “People don’t buy what you do, they buy why you do it.”
4. “Advertising brings in customers, but word-of-mouth brings in the best customers.”
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6. “Content is fire. Social media is gasoline.”
7. “Social media creates communities, not markets.”
8. “Social media is about sociology and psychology more than technology.”
9. “You cannot buy engagement. You have to build engagement.”
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11. “Social media is about people. Not about your business. Provide for the people and the people will provide for you.”
12. “You can’t expect to just write and have visitors come to you. That’s too passive.”
13. “Content is king, but engagement is queen, and the lady rules the house!”
14. “Content should ask people to do something and reward them for it.”
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16. “Good content isn’t about good storytelling. It’s about telling a true story well.”
17. “Content marketing is like a first date. If you only talk about yourself, there won’t be a second one.”
18. “Never let ads write checks your website can’t cash.”
19. “If your content isn’t driving the conversation, you’re doing it wrong.”
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21. “We are all storytellers. We all live in a network of stories. There isn’t a stronger connection between people than storytelling.”
22. “The key is, no matter what story you tell, make your buyer the hero.”
23. “Humans are not ideally set up to understand logic; they are ideally set up to understand stories.”
24. “Marketing is no longer about the stuff you make, but about the stories you tell.”
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26. “These days, people want to learn before they buy, be educated instead of pitched.”
27. “Less is more. Keeping it simple takes time and effort.”
28. “Decide the effect you want to produce in your reader.”
29. “If you can’t explain it to a 6-year old, you don’t know it yourself.”
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31. “Copy is a direct conversation with the consumer.”
32. “The most powerful element in advertising is the truth.”
33. “Brand is just a perception, and perception will match reality over time.”
34. “A brand is no longer what we tell the consumer it is” it is what consumers tell each other it is.”
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36. “If people believe they share values with a company, they will stay loyal to the brand.”
37. “The best marketing doesn’t feel like marketing.”
38. “People spend money when and where they feel good.”
39. “Marketing’s job is never done. It’s about a perpetual motion. We must continue to innovate every day.”
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To the customer outside of the business world, marketing and advertising can seem like predatory tactics to get people to buy your product. This is what these marketing quotes strive to debunk. But, marketing and advertising are not about tricking or convincing someone to buy your product. It is about creating relationships with your customers and providing a better way to do something. It’s to tell your customers your story and why you are doing what you are doing. It is so much more than to make money, it’s to make a solution to a problem and make their lives easier. Hopefully, these quotes inspire you to make a change. In addition, if you’re in need of some more stimulating content, check out some industry jokes to get your daily chuckle.