Short-term vs. Long-term Marketing Tactics – Which Should You Implement?

Determining whether to focus on short-term or long-term marketing (also known as transactional vs. relationship marketing) can be tough. However, when you’re building your marketing plan, it’s important to weigh the benefits of both forms. Commonly, marketers are drawn to short-term marketing tactics because they produce results quickly, justify spend immediately, and potentially lead to […]

Roundup: 14 Free or Discounted Services for Startups

Whether you’re bootstrapping or fully funded, starting a business requires cutting costs as much as possible. One of the best ways to do this, is to look for services that give free or discounted access to startups. Below, we’ve put together a list of services that do just this. Please note that each program offers […]

Sales vs. Marketing/Product Driven Companies

When you look at your 3 favourite brands, do you ever consider what drives their revenue growth? For most companies*, it is one of the following departments that drives a majority of the company’s revenue: Sales/Business Development Marketing/Product You may now be thinking that “Hey, our company has both of those departments and they both […]

19 ways to grow B2B email marketing lists in 2019

Email marketing is undoubtedly one of the most cost-effective lead generation tools for B2B businesses in 2019. According to the Direct Marketing Association, email marketing generates an average ROI of $1 : $45. One of the toughest things marketers struggle with though is generating or growing their B2B email marketing list. Having managed small lists […]

Product Updates: November 2018

Automatic Queue Creation Based on Assignee Keeping track of which leads are assigned to whom just got a lot easier! You can now create automatic queues based on whether or not a lead is assigned and/or the individual(s) the lead is assigned to. Visitor Queue for Agencies   Introducing Visitor Queue agency accounts! Manage all […]

7 Tips for Organizational Adoption of New Software

Introducing a new software that will be used by multiple members of your organization can be tough, but also necessary for the continued growth of your company. As such, you’re likely going to hit roadblocks along the way. Not to worry though, the following 7 tips are both proactive and reactive tactics to overcome any […]

2018 SaaS Black Friday Deals

Black Friday and Cyber Monday are not just for consumers anymore! Whether heavily promoted or hidden, SaaS companies regularly hold Black Friday and Cyber Monday sales with deals up to 50% off! To make your life easier, we’ve put together a collection of those deals below. Visitor Queue – 50% off  Annual Plans Our own software, Visitor Queue, […]

Product Updates: October 2018

Global Database Enrichment We’ve launched major enrichments to our database to ensure more companies have complete information about their industry, employee count, phone numbers, bios, addresses, and key employee contact data. Case Studies We’ve launched the case studies section of our website that features reviews and testimonials from some of our clients. If you want […]

Can you identify the people/users that visit a website?

I hate to be the bearer of bad news, but it is not possible to identify the people/users that have visited your website. I have been asked this several times and there is no software out there that can identify this for you. People/users must give you that information via a live chat, contact form, […]

How to Identify Your Competitor’s Customers

There are several reasons you may want to identify your competitor’s clients – we won’t get into those here. Ethics aside, we will touch on 6 different ways you may be able to identify who your competitor’s customers are! BuiltWith For the marketers that know about BuiltWith, I think most will agree – this tool […]

Product Updates: September 2018

Key Contact Filtering & Search Bar No more spending time looking through key contact records for the right person to reach out to! You can now utilize our filters and search bar to look for the correct individual, in the correct department. All fields on key contact records are searchable! Hot Lead Notifications Want to […]

Product Updates: August 2018 

Export Key Contacts for Leads           Sick of exporting based on company information and modifying the information in excel to gather company contacts? Great news – we have now launched the ability to export via the key contacts on a lead record! New Queue & Account Filtering Options Based on popular feedback, […]

How to Choose Your Next Blog Topic in 2019

Content marketing is big (obviously). For B2B and B2C companies alike, their content creation strategy is a critical piece of their overall lead and sales generation process. I’ve formulated very successful content strategies for a few companies and the part I find people struggling with the most is choosing what to write about. I’ve legitimately […]

B2B Marketing: 5 Master Class Tactics You Need to Know About for 2019

Wow, 2018 was a whirlwind, and B2B marketing has changed a lot. There have been a lot of changes that we haven’t seen before – Facebook’s new algorithm changes, influencer marketing hitting $1 billion per year, and new tools popping up every day. How can you keep track of all these changes, and stay ahead […]

Why We Didn’t Add Automatic Lead Ranking

When we were first dreaming up the idea of Visitor Queue, adding an automatic lead ranking function was at the top of our planned feature list. In fact, several of our competitors offer it so it would be silly for us not to, right? In our opinion – wrong! As we explored the idea of […]

Using Visitor Queue as a B2C Company

Visitor Queue was built for B2B companies (businesses that sell to other businesses) and that’s really our bread and butter. So, what about all the B2C companies (businesses that sell to consumers) out there? We have some good news and some bad news. The bad news is that your company will have to be at […]