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ResourcesCategory: Products
8 Best Conversion Rate Optimization (CRO) Tools
Average conversion rates on a website are about 2%, but I don’t believe I have to tell you this. As I am sure you are looking at similar numbers now for your website. This means that 98% of your website visitors leave without converting on one of your KPI (these KPIs can be sales, contact […]
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min to read
10 Best Social Proof Software Tools
Social proof and fear of missing out (also known as FOMO) leverage an individual’s psychology to get your visitors to take those actions you want them to. Showing your visitors actions of other visitors in an attempt to get them to take the same action leverages their FOMO. Using this technique, you can ease potential […]
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min to read
7 Best Lead Nurturing Software
As more companies adopt more inbound marketing techniques as a way of generating leads. The importance of lead nurturing software and managing those leads becomes ever more important. In very few situations a small number of your inbound leads will be in a position to make a purchasing decision. This leads upwards of 90% of […]
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min to read
7 Best Zapier Integrations for Sales People
We have all been there, spending countless hours pouring over data. All to understand who needs more lead nurturing and whom you can prioritize following up with. Spending time on lead generating efforts, combining that data to understand whom your sales team should follow up is hard. Making sure they have the right information, can […]
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min to read
7 Best Sales Forecasting Software
Sales forecasting software can be one of the most important tools in your sales toolkit. The reports created from this software can show you targets vs. achieved vs. potential sales, and so much more. This information is important for managers to create the most accurate forecasts. Sales forecasting technology aims to answer questions like: What […]
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Sales vs. Marketing for Product Driven Companies
Sales vs. marketing always and will always be a topic discussed by business owners and entrepreneurs alike. And, it can be a touchy subject for some companies to discuss. For most companies*, it is one of the following departments that drives a majority of the company’s revenue: Sales/Business Development Marketing/Product You may now be thinking […]
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min to read
15 Best Website Visitor Tracking Software
Every business owner or marketer wants to know if their market efforts are paying off in terms of website traffic and new leads for your business. Attracting new leads often directly correlates to an increase in revenue. While some analytics tools, like Google Analytics, can measure website visitor tracking, many fall short when it comes […]
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min to read
8 Best Enterprise CRM for Growing Companies
There are plenty of enterprise CRM software tools out there for you to choose from, and I am sure when you read the title one or two platforms come to mind. The ones you immediately think of are likely the heavy hitters in this category, and some of the more popular options, but are they […]
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min to read
Who are the Best B2B Contact Information Providers?
Data is at the core of sales and marketing teams as we know it today. The performance of sales and marketing initiatives heavily depend on your data and the quality of your data. Many professionals in charge of gathering B2B contact information are still hesitant to use B2B databases. This is due to not knowing […]
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min to read
9 Best Marketing Automation Software
As everyone knows, marketing is important to your business. Without marketing, no one would know who you are or where to find you. But as customers evolve, so does the unpredictable marketing landscape. Marketing is always changing and how you reach your audience is as well. This means you will likely spend more time trying […]
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min to read
5 Best Email Marketing Software
Businesses are always trying to improve their email marketing efforts as it can be one of their most useful tools to generate leads. Email marketing remains to have a high ROI (return on investment) of $42 to every $1 spent. In order for you and your team to see the benefits of email marketing, first, […]
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min to read
Pipedrive vs Hubspot: Which Should Your Business Choose?
As I am sure you are aware, it can be difficult to choose the best CRM for you and your team. The long journey from prospect to a successfully converted customer is not easy. This is why choosing the right software is so essential. Tools can drastically improve your team’s workflow and can make the […]
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min to read