- Platform
- Pricing
- Contact us
- Book a Demo
- Resources
Identify
Personalize
Agencies
Integrations
Case Studies
Use Cases
Blog
ResourcesCategory: Sales
Marketer’s Guide to Lead Generation in 2023
Generating leads is a vital part of marketing for B2B companies. It’s important to stay up-to-date with the latest lead generation and marketing strategies to ensure your company stays ahead of the competition, while generating leads that are high-quality and interested in what your company has to offer. If you’re looking to learn all about […]
View more
min to read
13 Smart B2B Marketing and Sales Strategies to Recession-Proof Your Business
Throughout history, there have been many periods of economic uncertainty. From The Great Depression to the Recession of 2008, employees and business owners alike took a financial blow, struggling to get back on their feet. As a B2B business owner, your business is your livelihood, so it’s important to prepare for emergencies, recessions, and other […]
View more
min to read
7 Best Zapier Integrations for Sales People
We have all been there, spending countless hours pouring over data. All to understand who needs more lead nurturing and whom you can prioritize following up with. Spending time on lead generating efforts, combining that data to understand whom your sales team should follow up is hard. Making sure they have the right information, can […]
View more
min to read
7 Best Sales Forecasting Software
Sales forecasting software can be one of the most important tools in your sales toolkit. The reports created from this software can show you targets vs. achieved vs. potential sales, and so much more. This information is important for managers to create the most accurate forecasts. Sales forecasting technology aims to answer questions like: What […]
View more
min to read
Sales vs. Marketing for Product Driven Companies
Sales vs. marketing always and will always be a topic discussed by business owners and entrepreneurs alike. And, it can be a touchy subject for some companies to discuss. For most companies*, it is one of the following departments that drives a majority of the company’s revenue: Sales/Business Development Marketing/Product You may now be thinking […]
View more
min to read
20 Smart Ways to Generate More B2B Sales Leads
Wouldn’t it be nice to grow your business without worrying about where your next clients or customers were coming from? Most B2B companies know they want to scale to new heights, but struggle to create a steady stream of qualified B2B sales leads. A key aspect to growth is how you generate more B2B sales […]
View more
min to read
How to Build Your B2B Sales Cycle
Every successful business will have a distinct B2B sales cycle that they follow. Understanding your sales cycle will help your team guide prospects to convert. If they don’t convert, you can see where they dropped out of the cycle and try to improve for the next prospect. Without a sales cycle, it is very difficult […]
View more
min to read
Should You Decrease Your Marketing & Sales Budget During a Recession?
With a projected recession on the horizon, many businesses have been forced to re-think their marketing and sales budget. But, is decreasing your marketing and sales budgets to save money always the way to go? Or is there a way to get the most of your marketing so you actually make more money during a […]
View more
min to read
Sales Tracking: The Complete How to Guide
We all want to increase our sales. But, we all know how difficult it is to do so. Especially when competition gets tougher on a daily basis. With the help of a strong sales tracking initiative, you can enhance your sales strategies and have a better chance at generating more revenue by knowing exactly what […]
View more
min to read
How to Write a Demo Follow Up Email
Sending a demo follow up email can be the difference between converting a prospect and losing their business. Not sending the correct information, following up at a bad time, and leaving prospects with unanswered questions are very common mistakes that salespeople make. However, it’s very easy to learn how to write a demo follow up […]
View more
min to read
B2B Sales Trends to Look Out for in 2023
As sales professionals, we’re always on the lookout for the hottest B2B sales trends. New and exciting ways to meet, and exceed, our sales quota is what keeps our drive going. With 2023 expected to be the most competitive year yet, it’s important to test out new B2B sales trends on a regular basis to […]
View more
min to read
10 Tips for Software Demos
Providing your clients with a demo is an essential part of being a software company. But, we all know that creating and delivering the perfect software demo is difficult. There is a lot of preparation, testing, optimizing, and practice that go into software demos. If you deliver a poor demo, there’s a good chance that […]
View more
min to read