Trade show marketing is one of the best ways to generate highly qualified leads, while improving your relationship with current clients. You can talk to thousands of prospective customers in just one day. Your sales team will have the chance to talk to prospects that have similar pain points, and demonstrate how your product can […]
Wouldn’t it be nice if you could close every deal, win over every customer all without having to deal with any sales objections? In a perfect world, prospects would all be itching to buy your offer, pocketbook in hand. Encountering sales objections is part of the game, so it’s best to brush up on your skills […]
With how fast today’s companies are growing and the rate they are adopting new technology. If you are not using leading-edge sales prospecting tools. You will surely be left behind doing grunt work to find your prospects. You and your sales team may be feeling like you are not seeing the return on your effort […]
The demo experience is boring and outdated. Marketers and salespeople alike have had the same issues for years. Demos are not personalized. Over the next few years, there are big changes coming in the world of demonstrations for software companies. B2B companies will be fighting even harder for a sale. Using a demo software to […]
With online courses becoming such a popular way to stay up-to-date with sales trends and techniques, there’s no question that Udemy sales courses are a great way to learn about the field. Udemy has an extensive number of sales courses, so it can be difficult to pick through the thousands (yes, thousands!) of sales courses. […]
Marketing and sales are both careers that require you to continue to learn throughout your time in the profession. The field is constantly changing, and some may find it difficult to keep up with the newest trends, algorithms, regulations, and more. There are a ton of great online courses you can take, but they can […]
LinkedIn is one of the best ways for businesses to identify leads and relevant website traffic. But, a lot of people are hesitant to reach out to their leads on LinkedIn. Unlike other social media sites, LinkedIn is used for professional networking and building relationships. Keep reading for tips on how to reach out to […]
Whether you ran a booth or you were an attendee, it can be important to follow-up with the people you talked to at a trade show. There are so many reasons why you would want to connect with them, including making a sale. But, there is a lot that goes into following up with people […]
Over the last decade, we have seen social media explode in popularity. Everyone and their mom are using it (seriously, my mom is on Instagram)! In fact, over 45% of the world’s population uses social media. Since there has been such a boom in online media, it’s obvious how some people have been able to […]
Once upon a time, B2B software was a niche that only the tech-savvy elite was privy to. But enter the digital world and the wave of smart platforms that followed and now this type of software is on every corner. This is not to say that every piece of B2B software is built the same. […]
Have you ever wondered why some of the billionaires and giants of their industries recommend reading so highly? It’s not because they get a commission off the book sales. There are few practices that are proven to improve your life (and topics you are reading about – in this case, sales) than reading. Researchers have […]
I think we can all agree that there is always something new that we want to learn. There are many places you can go to learn new skills or be introduced to something you were unaware of previously. The HubSpot Academy (HubSpot’s training division) is a great place to do this for business professionals. This […]
